Search Engine Optimization
What is SEO? |
A lot of people talk about SEO, how companies need to be doing SEO, how it generates "free traffic", etc.
But what really is SEO and how do you do it? At its core, SEO is making sure your website shows up in search engines (primarily Google) when customers type in terms relevant to your company or products. For example, if you are a women's fashion brand, showing up in Google when people type in terms like "dresses," "blouses," "necklaces", etc. would be extremely valuable to your brand and your bottom line. But how do you make sure that this happens? The tricky part is that most of what causes your site to rank or not rank is "behind the scenes". Knowing what to look for and how to look for it will be the difference between your site ranking and not ranking. Kramer Interactive has proven strategies and tools to improve you SEO as well as see the "invisible" factors that impact your SEO. It doesn't have to be a mystery anymore. |
